How it works

Bypass the 25% OTA tax in 4 steps

Google Things to Do (GTTD) is where modern travelers discover tours and attractions. Done right, it sends them directly to you.

01

Run the GTTD Optimization Scan

We assess your site against the signals Google uses to award the Official Site link on Things to Do — schema, sitemaps, mobile booking, and GBP completeness.

02

Fix the gaps (we provide the spec)

Tour/Event schema, verified booking links, and a clean checkout. Most operators ship the changes in a few hours of dev time.

03

Sync Google Business + automate posts

FunFinder Local handles daily offer posts and category optimization so your GBP stays active — Google rewards activity.

04

Travelers click your Official Site

When a traveler searches your tour or attraction, your booking page wins the click — no OTA commission.

What you get vs OTAs

OTA bookings (Viator, GetYourGuide)

  • ×20–30% commission on every booking
  • ×OTA owns the customer relationship
  • ×Compete with other operators on price
  • ×Limited control over presentation

Direct bookings via GTTD

  • Keep 100% of the booking revenue
  • Customer email — yours to remarket
  • Your brand, your story, your upsells
  • Higher conversion from intent traffic